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Marketing

Facebook Timeline Finally Available To Everyone Worldwide

Facebook has announced an update on the Facebook blog today that the rollout of Timeline, its new profile page concept and layout, is now available wordwide. Timeline was originally introduced at the Facebook f8 conference on September 22, 2011, but was limited to only a few people and those who took the time to install the “developer” version (yes, for geeks like me who couldn’t wait). Timeline is, according to Facebook, “…a new kind of profile that lets you highlight the photos, posts and life events that help you tell your story”. It looks completely different from the “old” Facebook, which was [...]

by Roohi Moolla on January 24, 2012 · 1 comment

tagged as Available, Facebook Timeline, Privacy, Settings, Worldwide in Facebook,Facebook,How-To,Marketing,News,Privacy,Social Media

Twitter Announces Enhanced Profile Pages

Last week, Twitter introduced a new design that simplifies the look and feel of your Twitter profile on both Twitter.com and mobile phones. TweetDeck has also been updated to be consistent with the new version. The new design is scheduled to be rolled out over the next few weeks, and is available on just-updated versions of mobile.twitter.com. Twitter for iPad is scheduled for a later release, and will Twitter promises to share news as it becomes available. The design includes four new tabs which, according to Twitter will “bring you instantly closer to everything you care about”. The new tabs [...]

by Roohi Moolla on December 19, 2011 · 0 comments

tagged as Connect, Content, Discover, Home, Layout, Me, Mobile, New Profile, Tweets, Twitter in Advertising,Brand Management,Communication,How-To,Marketing,PR,Social Media,Twitter,Twitter

Editorial: An Open Letter to Cirque de Soleil

Dear Cirque de Soleil, First, I need to tell you of my absolute admiration for the incredible accomplishments of Cirque de Soleil – artistic and creative, ingenious and inventive, athletic and graceful, masterful and musical – just a true joy to watch and experience the “grandest circus” of them all. I’ve had the pleasure of seeing 3 Cirque de Soleil shows in my life, the first was Saltimbanco in Seattle about 12 years ago, the second was Zumanity in Las Vegas 6 years ago, and last weekend I saw Totem in San Francisco – all of them beautifully executed with [...]

by Roohi Moolla on December 17, 2011 · 1 comment

tagged as Cirque de Soleil, No Photos, San Francisco, Social Networking, Totem, Visibility in Brand Management,Business,Communication,Customers,Editorials,Entertainment,Marketing,PR,Reviews,Social Media,Technology

SEO Basics for WordPress

SEO Basics for WordPress This slide presentation explains Search Engine Optimization and how to implement effective SEO in your WordPress website or blog. What is SEO? How do most people find information today? Via online search. In fact, 98% of purchasing decisions are made today by visiting a business website first. The higher you are in search results the more visible you are – so the more likely you are to be found by users on looking for something using search engines. More visibility = more traffic Search Engine Optimization refers to the process of analyzing your website and improving [...]

by Roohi Moolla on November 29, 2011 · 4 comments

tagged as Search Engine Optimization, SEO, Traffic, website in Blogging,Business,Google,How-To,Marketing,SEO,Social Media,Websites,WordPress

Some Rules Are Meant To Be Broken…

[Updated 11/20/2011] My favorite game when I was 8 years old was Monopoly. I loved the idea of owning property, building a kingdom, the risks and rewards – and I loved the rules. Taking turns to move around the board, getting paid if someone landed on your property, 3 turns to get out of jail without doubles and without a Get Out of Jail card…lots of options, lots of possibilities. When you were a child, you naturally loved to play games. You learned the accepted pattern…and sometimes, you figured out what you could do to change the pattern and make it more interesting. Still [...]

by Roohi Moolla on November 20, 2011 · 0 comments

tagged as change, courage, fears, game, gatejumping, gatekeeper, Google, insight, marketing, Monopoly, outside the box, relationships, rewards, risk, risks, rulekeeper, rules, Social Media, Yahoo in Advertising,Blogging,Brand Management,Business,Communication,Editorials,Google,Marketing,PR,Social Media,Technology,Twitter

WordPress Workshop Part 2 – Creating a Basic WordPress site

This is the 2nd WordPress Workshop in an 8-part series on WordPress. This segment explains How to Setup and Install a basic WordPress website/blog. It also looks at the WordPress Dashboard, and some of the basic settings in WordPress. This webinar covers: Welcome – Introduction Review What is WordPress? The Difference between WordPress.org and WordPress.com Exporting a Blog from WordPress.com Top features of WordPress How To Use WordPress to build a website Creating a Basic WordPress site Select a Host Install WordPress Requirements Hosting Provider 5-minute install The Dashboard User, Password Permalinks Multiple Authors Posts, Pages Appearance Widgets Media Library [...]

by Roohi Moolla on November 20, 2011 · 0 comments

tagged as Basic WordPress Site, Beginner, Setup, WordPress, workshop in Blogging,Brand Management,Communication,How-To,Marketing,Social Media,WordPress

WordPress Workshop – Part 7: Content Is King

This is the 7th WordPress Workshop in an 8-part series on WordPress. The topic is How to Create a Successful Blog with great content – “Content Is King”. This webinar covers: • 3 Keys to a successful Blog • Types of Posts • When to Post • Where to get Blog Ideas • How to Sustain your Blog • How to build your Readership You can watch the video and/or view the slide deck as a PDF. Click here to view as a PDF Click here to see Part 1 – An Introduction to WordPress

by Roohi Moolla on November 19, 2011 · 0 comments

tagged as Blog Ideas, Blog Posting, Build Readership, How-To, Successful Blog, WordPress, workshop in Blogging,Brand Management,Communication,How-To,Marketing,Metrics,SEO,Social Media,Video,Vimeo,WordPress

Constant Contact Fall 2011 Survey: Significant Increase in Small Business Use of Social Media Marketing

Small businesses appreciate social media, according to a new survey by Constant Content.

The report states the small businesses have changed their attitude as they have become familiar with social media marketing. Some of the businesses state ease-of-use in a statistic from six months ago when 54% thought so to the current 67%.

by Roohi Moolla on November 18, 2011 · 2 comments

tagged as Constant Contact, Facebook, Fall 2011, LinkedIn, Small business, Social Media Marketing, Social Media Survey, Twitter in Advertising,Business,Customers,Email Marketing,Facebook,Marketing,Metrics,Social Media,Start-ups,Twitter

Those Pesky Facebook Thumbnails…And How To Get Them To Work

One of the ways to add more content to Facebook posts is by adding a hyperlink to an external website (for example another web page or a video on YouTube). When you add a link, you may see those Facebook thumbnails on various posts – small image or video thumbnails that appear on the left side of many posts on your news stream or other people’s walls. The question is how do they appear, and why is it that sometimes when you try and post a link to a post, the image that you thought would appear as a thumbnail just [...]

by Roohi Moolla on August 28, 2011 · 1 comment

tagged as Facebook, How-To, Images, Link, Posts, Thumbnails in Facebook,Facebook,How-To,Marketing,Social Media,Websites

Four Great Cloud Tools for Business

My Father always told me to “use the right tool for the job”. Most of our customers tell us that GPnet™ is the best supply chain management tool they have ever used. Leveraging the power of the internet to control inventory, order products and supplies and manage documents has never been easier. It’s all in one place; a true high tech supply-chain management solution. We are proud to bring supply chain management to the cloud but what other great applications are there to help streamline your operations? As we all become drawn to the cloud, mobile devices and all the [...]

by jonsooy on August 4, 2011 · 1 comment

tagged as Cloud Tools, DropBox, Google Docs, GoogleDocs, GPnet, Prezi, Tungle.me in Advertising,Business,Communication,Google,Marketing,Reviews,Social Media,Technology,Web 2.0

Don’t Be Afraid of the Big, Bad QR Code

I don’t see QR Codes fading into the realm of techno-gimmick anytime soon. A recent article in Print Solutions Magazine provides some compelling data that clearly suggests the opposite. The number of Americans who are only using mobile devices is dramatically increasing. From Print Solutions Magazine: “After all, one in five U.S. mobile phone owners uses the mobile Internet every day (“2011 Mobile Internet Attitudes Report,” Antenna Software). Not only this but according to On Device Research, 25 percent of U.S. mobile phone users are mobile only. In other words, they do not (or very rarely use) a desktop, laptop [...]

by jonsooy on August 2, 2011 · 0 comments

tagged as Brands, Engagement Marketing, Mobile, QR Codes, Smartphone in How-To,Marketing,Reviews,Social Media,Technology

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