From the category archives:

Websites

SEO Basics for WordPress

SEO Basics for WordPress This slide presentation explains Search Engine Optimization and how to implement effective SEO in your WordPress website or blog. What is SEO? How do most people find information today? Via online search. In fact, 98% of purchasing decisions are made today by visiting a business website first. The higher you are in search results the more visible you are – so the more likely you are to be found by users on looking for something using search engines. More visibility = more traffic Search Engine Optimization refers to the process of analyzing your website and improving [...]

 by Roohi Moolla on November 29, 2011 · 4 comments

tagged as , , , in Blogging,Business,Google,How-To,Marketing,SEO,Social Media,Websites,WordPress

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Those Pesky Facebook Thumbnails…And How To Get Them To Work

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One of the ways to add more content to Facebook posts is by adding a hyperlink to an external website (for example another web page or a video on YouTube). When you add a link, you may see those Facebook thumbnails on various posts – small image or video thumbnails that appear on the left side of many posts on your news stream or other people’s walls. The question is how do they appear, and why is it that sometimes when you try and post a link to a post, the image that you thought would appear as a thumbnail just [...]

 by Roohi Moolla on August 28, 2011 · 1 comment

tagged as , , , , , in Facebook,Facebook,How-To,Marketing,Social Media,Websites

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Facebook Announces Partnership with Web Of Trust To Enhance Security

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Facebook has just announced a partnership today with Web of Trust, a free tool that leverages crowd-sourcing to determine the “trust” factor of websites. WOT has built a database of “safe” websites based on the ratings of millions of users who have rated millions of websites based on their experiences. To rate a website, you need to have a WOT account (free) and download an add-on for the browser you use.  The WOT add-on tells you which sites you can trust when using Google, Facebook, Twitter, Yahoo!, Bing, Wikipedia and other popular sites. The free add-on works with Firefox, Google Chrome, Opera, [...]

 by Roohi Moolla on May 12, 2011 · 2 comments

tagged as , , , , , , in Brand Management,Facebook,Facebook,Marketing,Privacy,Reviews,Social Media,Technology,Web Of Trust,Websites

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Top 6 Housekeeping Tasks with Your WordPress Blog/Website

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In a recent post, I walked you through the steps of how to set up a blog/website using WordPress, a very popular Content Management System for building easy-to-manage, “no programming required” websites and blogs. WordPress is a great platform for your website or blog because it’s easy to install, easy to post content, and easy to manage. It also integrates very well with social networks like Facebook and Twitter, and it’s optimized for search engines like Google to leverage keywords and phrases to find, categorize and display your site in searches. Once you’ve set up your WordPress website/blog, there are [...]

 by Roohi Moolla on May 5, 2011 · 1 comment

tagged as , , , , , , in Blogging,How-To,SEO,Social Media,Websites,WordPress

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Top 3 Tips for Search-Engine and User-Friendly Images and Video

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If you post content for your website, blog, Facebook or any other place online, it’s essential to optimize any pictures or video you include as part of that content. Images and Video are not naturally search-engine friendly – because search engines use algorithms that can only scan text-based information. Search engines don’t know anything about images and video other than what you tell them. So while images and video you upload to the internet cannot be easily indexed be search engines, there are several things you can do to optimize and make your images and video “search-engine friendly”. Let’s look at some basics first:

 by Roohi Moolla on May 2, 2011 · 0 comments

tagged as , , , , in Communication,Facebook,Google,Marketing,SEO,Social Media,Websites,YouTube

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How To Setup a WordPress Website/Blog

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This blog post focuses on WordPress, because it’s free, and it’s the easiest way to set up a Website or Blog using a Content Management System (CMS) whether or not you have any technical or programming knowledge. If you want a website you can easily edit and update, simply follow these instructions to setup a WordPress Website/Blog. I’m going to walk through the initial steps of how to setup a website or blog in WordPress, step-by-step. At the end of this post, you’ll have a basic, functioning blog/website that you can start to work with and where you can post [...]

 by Roohi Moolla on April 26, 2011 · 2 comments

tagged as , , , , in Blogging,Communication,How-To,Marketing,Social Media,Websites,WordPress

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Using Online Contests to Create Buzz for Your Website

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Launching an online contest is an emerging concept in the business world these days as it can be used as a great tool to bring attention to your business websites. Online contests like this one offered by Martin Levy are sometimes used by the businesses as a valuable part of their business marketing strategy that enhance the business reputation and help to gain competitive edge over the competitors dealing in the same businesses. Running an online contest through social media channels generates an excitement in the consumers to take part in it and helps you to grow your contact list, [...]

 by Katty Simpson on February 27, 2011 · 0 comments

tagged as , , , , in Advertising,Business,Marketing,Online Contests,Social Media,Websites

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Know Thy Plugin: The Top 7 To-Do’s When Installing a Plugin

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Plugins are critical to giving your WordPress website better features and more functionality. A plugin is simply a tool or “microprogram” that extends the functionality of WordPress, a script that is added or installed to your WordPress website that adds a feature not found in the base WordPress platform. Many plugins are free, and are designed by independent developers, but some can be purchased – usually those that are more complex, like online forms or shopping carts. Examples of plugins include reports, search, ratings, statistics, social, image, video, and online shopping plugins – the list is limited only by the imagination of [...]

 by Roohi Moolla on November 14, 2010 · 0 comments

tagged as , , , , , in Blogging,How-To,Social Media,Websites,WordPress

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How To Get Your WordPress Blog Found in Google Search Results

Google Heat Map

SEO Basics for WordPress View more presentations from Roohi Moolla. Optimizing your WordPress Blog for Search Engines Getting your WordPress blog or website found by search engines like Google, Yahoo and Bing means optimizing your blog using Search Engine Optimization (SEO). In WordPress, it’s fairly simple, but before you begin, you need to understand the basics: What is SEO? Why does SEO matter? How do search engines rank your blog or website? What SEO techniques will improve your ranking?

 by Roohi Moolla on August 24, 2010 · 1 comment

tagged as , , , , , , in Blogging,How-To,Marketing,SEO,Social Media,Websites,WordPress

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WordPress Plugin Basics

WordPress Plugin Basics - How-To Install, Find and Choose a Plugin

This video is for those of you who are just stepping into the world of WordPress and want to know how to enhance your blog or website with more features. Plugins for WordPress are powerful little components that can really add some oopmh to your site, and they come in many different flavors. This video is about 12 minutes long, and covers the fundamentals of plugins, including a definition of a plugin, how to find plugins, and how to choose a plugin and decide if it’s an appropriate plugin for what you need to do. You can also click on [...]

 by Roohi Moolla on August 11, 2010 · 0 comments

tagged as , , in Blogging,How-To,Social Media,Websites,WordPress

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Top 7 Tips for an Effective Website aka Your Website is Not an Island

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Even if you have a strong social network and are Tweeting, Facebooking and channeling all your online social personas, your website is still your online ‘destination’ for your business. It can be anything from a simple blog to a full-featured website with a shopping cart and sophisticated backend database, but whatever it is, it still needs to reflect you, your company, your business and your goals. Think of your website as the central hub for your social channel network – the ultimate desitination where people can find out who you are and what you’re about. How effective is your website [...]

 by Roohi Moolla on August 5, 2010 · 0 comments

tagged as , , , , , , , in Blogging,Brand Management,Communication,How-To,Marketing,SEO,Social Media,Web 2.0,Websites

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